The Cognitive Style of PowerPoint: Pitching Out Corrupts Within, Second Edition | 
 enlarge | Author: Edward R. Tufte
Publisher: Graphics Press
Category: Book
Buy New: $7.00
New (13) Used (9) from $6.60
Rating:  42 reviews
Sales Rank: 8410
Media: Paperback
Edition: 2
Number Of Items: 1
Pages: 32
Shipping Weight (lbs): 0.3
Dimensions (in): 10.5 x 8.3 x 0.2
ISBN: 0961392169
Dewey Decimal Number: 005.58
EAN: 9780961392161
ASIN: 0961392169
Publication Date: 2006
Availability: Usually ships in 24 hours
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| Customer Reviews: Read 37 more reviews...
 Don't waste your money July 29, 2008
This short article - it is not long enough to be called a book - is more of a rant than useful instruction. Save your money. He has written several good books on data presentation; this is not one of them.
 Has many excellent points about presentations June 9, 2008
This is a very good read for everyone who has relied on powerpoints to disseminate information, especially critical information
 Standard issue May 9, 2008
Reading and adherence to the guidelines in this handy little tome should be standard operating practice for all who prepare presentations for an audience - be it a classroom, board of directors or jury.
Required Reading for Government Communicators May 7, 2008
Whether you love or hate Microsoft PowerPoint and its kin, you owe it to yourself to listen to Edward Tufte. His argument is well-reasoned and the evidence damning. While most of us will continue to crank out PowerPoint presentations, we should know the dangers of the form and commit ourselves to "first, do no harm."
PowerPoint: The Dark Side January 23, 2008
Edward Tufte insightfully tells us how PowerPoint corrupts the communication process by forcing its format on content. For me, this is just another example of dumbing down in general. No longer do managers communicate via reasoned analysis through narrative. No, all communication must be as brief as possible and to the point. Unfortunately, sometimes the point needs more than just a multi-bulleted slide. Tufte's argument is highlighted by the PowerPoint parody of the Gettysburg Address. I too experience the constraint of expressing important detail, context and relationships when the expectation is to fit it into a Word table or a Power Point presentation. Now, this is not a call for wordiness. Unnecessarily long and tedious papers will do just as well in stifling communication. The point is to learn to write well and communicate well, without surrendering to the allure of the promises of new technology that may actually provide the opposite. Read Tufte's treatise and get a good idea of what not to do and why.
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