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 enlarge | Authors: W. Chan Kim, Renée Mauborgne
Publisher: Harvard Business School Press
Category: Book
List Price: $29.95
Buy New: $17.85
You Save: $12.10 (40%)
New (54) Used (39) Collectible (1) from $16.89
Rating:  171 reviews
Sales Rank: 627
Media: Hardcover
Edition: 1
Number Of Items: 1
Pages: 256
Shipping Weight (lbs): 1.1
Dimensions (in): 9.3 x 6.3 x 1
ISBN: 1591396190
Dewey Decimal Number: 658.802
EAN: 9781591396192
ASIN: 1591396190
Publication Date: February 3, 2005
Availability: Usually ships in 1-2 business days
Shipping: International shipping available
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| Customer Reviews:
 A Blinding Flash of the Obvious November 24, 2007
0 out of 2 found this review helpful
Blue Ocean Strategy approaches business from a different perspective. By properly positioning your business you can eliminate the competition. In a world where businesses battle for market share Blue Ocean Strategy is a must read. Push Button Investing in Real Estate
Ron Draluck, author of Push button Investing in Real Estate
 Creativity and originality lacking in Blue Ocean November 19, 2007
5 out of 5 found this review helpful
Yes, it'd be useful if replication of past successes could ensure a glorious future. However, accomplished practioners know that this isn't the case! The authors have selected specific examples that serve their thesis and have repurposed valuable but somewhat dated concepts developed by Michael Porter and the Boston Consulting Group. Moreover, the Strategic Grid Technique, while a useful tool, seems a pale copy of QDF. In my opinion, there is neither academic breakthrough nor deep critical thinking here!
The name of the game November 1, 2007
0 out of 1 found this review helpful
Outstanding book. For those who has an entrepeneurship mind set can not stay without reading this book.
Blue Ocean is the name of the game from now on.
Useful and to the point October 25, 2007
0 out of 1 found this review helpful
It is easy to get a quick overview and understanding of the content in this book and it gives you tools to use right away. Exciting ideas and worth while to think about.
Question the status quo September 25, 2007
0 out of 1 found this review helpful
The book forced me to rethink the way I normally would look at business developments for my companies: either value based or feature based. The idea of a creating new space in a crowded market and making a leap in growth through the blue ocean strategy stirred up my thinking juices. Personally, I don't like how to books with "three simple steps" This book was great; a must read.
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