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The Back of the Napkin: Solving Problems and Selling Ideas with Pictures

The Back of the Napkin: Solving Problems and Selling Ideas with Pictures

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Author: Dan Roam
Publisher: Portfolio Hardcover
Category: Book

List Price: $24.95
Buy New: $12.98
You Save: $11.97 (48%)



New (40) Used (11) from $12.75

Rating: 4.0 out of 5 stars 70 reviews
Sales Rank: 543

Media: Hardcover
Number Of Items: 1
Pages: 288
Shipping Weight (lbs): 1.1
Dimensions (in): 7.2 x 7.2 x 0.7

ISBN: 1591841992
Dewey Decimal Number: 658.403
EAN: 9781591841999
ASIN: 1591841992

Publication Date: March 13, 2008
Availability: Usually ships in 1-2 business days
Shipping: Expedited shipping available
Condition: SATISFACTION GUARANTEED! NEW Book! May have remainder mark. Most orders ship within 1 BUSINESS DAY with ORDER CONFIRMATION.

Customer Reviews:
Showing reviews 26-30 of 70
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4 out of 5 stars A Good Introduction For Data Visualization   August 9, 2008
Typically I don't buy many books-- we have a good local library, so I buy only those that are 1) very interesting and 2) worth referring to later. This book is both. It is marketed as a book that shows how to develop business presentations by drawing the charts in front of the audience rather than relying on pre-made PowerPoint slides. Anyone, however, who needs to learn how to display data to convince others (data visualization) will find this book useful.

The good: it is an easy and fast read, with little jargon, and with good explanations of the various ways to display data. The chapter, "Frameworks For Showing," alone makes the book worthwhile to purchase. When do you use a timeline, or a flowchart, or a multivariable plot? This chapter explains all.

The bad: the drawings, while clever and creative, are at the lower end of my ability to read the writing. (And I have very good eyes.) A paperback version with the drawings much larger would be very helpful.

Very worthwhile.



4 out of 5 stars A Solid Introduction to Illustrating Problems and Solutions   August 1, 2008
If you don't have any idea of how pictures can help you see more dimensions of problems and explain your solutions better, this is a good book to get you started. The book's main drawback is that it doesn't discuss how to integrate stories with pictures to make for more compelling communications. You'll have to learn to do that by reading books about storytelling to supplement this one.

I consider myself to be not very good at creating pictures for either solving problems or communicating solutions. I was disappointed that the book wasn't aimed more at helping people like me who understand the principles but have trouble applying those concepts.



3 out of 5 stars I thought this book would help me draw   July 25, 2008
 0 out of 9 found this review helpful

Dan Roam writes a fun book. I thought I would learn how to draw better when drawing business ideas. This book goes through the business plan on napkins - but after practicing drawing like Dan Roam in the book, it looks nothing like the book. Bummer. I would of loved a chapter on how to draw better.


5 out of 5 stars Great book   July 21, 2008
 0 out of 1 found this review helpful

If you have to get complex points across to people as part of your job, this book will help you do a better job. Great for technical sales or product management.


1 out of 5 stars Needs more drawings, less chatter   July 20, 2008
 29 out of 32 found this review helpful

I also wanted to like this book. And, to be fair, I didn't read the entire book. I just couldn't. It goes on and on about how important visual thinking is. Okay, okay, I get it. Now what? Well, the author then--as others have pointed out--paradoxically proceeds to bore us with chatter about how to proceed with using drawing and visual thinking instead of sticking to his guns and using more drawings! ATTENTION KINDLE USERS: The Kindle version's drawings of this book are barely perceptible; it's quite a chore to squint and figure out what they are supposed to be. Adjusting the font size of the text does nothing for the illustrations.

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